For this in-house design project, I was tasked with refreshing the quarterly Deals brochure, along with accompanying posters and motion graphics for the in-branch TVs. The aim was to update the look while keeping the design recognisable across print, digital and social platforms.

It was important to maintain James Hargreaves’ approachable and reliable image while giving the brochure a bold, modern refresh to better engage customers.

The updated cover introduced a strong visual hierarchy and a cleaner layout.